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Why We Chose Aluminum Cans for Olive Oil
September 25, 2024

Back in May, we announced a future line of olive oil in aluminum soda cans. As this project is making huge developments, we like to update our followers with some more background on the “why”.

At Neolea, we believe in pushing boundaries to offer more than just premium products; we’re on a mission to rethink how olive oil can be enjoyed in a sustainable, innovative way. Rooted in Greek tradition yet driven by modernity, we continuously strive to align our environmental values with our product quality. That's why we’ve made the pioneering decision to package our extra virgin olive oil in sleek, eco-friendly aluminum cans—an unexpected but impactful shift that reflects both our love for innovation and sustainability.

Sustainability at the Core

Sustainability is not just a trend for us; it’s a responsibility. Aluminum is one of the most environmentally conscious materials available today. Not only is it endlessly recyclable, but recycling it also requires 95% less energy than creating new aluminum from raw materials. By choosing aluminum cans, we dramatically reduce the carbon footprint, from sourcing to shipping. The lighter weight of these cans lowers transportation emissions, a step forward in making Neolea not just a delicious choice, but a responsible one as well.

A Modern Look That Stands Out

Packaging olive oil in cans is still a relatively rare choice, which is why we believe it’s the perfect way to make Neolea stand out. Aluminum cans give our olive oil a fresh, modern look that immediately catches the eye. Whether placed on a retail shelf or on a kitchen counter, the sleek design offers a minimalist aesthetic that mirrors the purity of our ingredients. It’s a design choice that disrupts the norm and adds a sense of discovery to the olive oil experience.

Functional Design for Freshness and Convenience

But it’s not just about appearances—our aluminum cans are as functional as they are stylish. We’ve gone a step further with our Fresh Cap, designed to ensure a perfect pour, prevent spills, and maintain the oil’s integrity over time. This innovative, reusable cap is dishwasher safe and seals the can after each use, keeping the olive oil fresher for longer. Paired with aluminum’s light-blocking properties, this packaging ensures that your olive oil arrives at your table with its flavors fully intact, just as nature intended.

Testing the Future

We’re currently rigorously testing to ensure the Fresh Cap and can meet the highest standards for quality, sustainability, and consumer satisfaction before full-scale production. Stay tuned as we continue to innovate and bring this groundbreaking concept to life in the near future.

At Neolea, we’re not just selling olive oil; we’re crafting a thoughtful experience—from the sustainability of our materials to the freshness of our product in your kitchen.

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